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McKinsey & Company - Wikipedia McKinsey & Company is a worldwide management consulting firm It conducts qualitative and quantitative analysis in order to evaluate management decisions across the About Rita Gunther McGrath Rita Gunther McGrath About Rita Gunther McGrath Rita Gunther McGrath is a globally recognized expert on strategy innovation and growth with an emphasis on corporate entrepreneurship The World's Most Influential Business Thinkers 2013 Next in line are two thinkers who also came in second in 2011: W Chan Kim and Rene Maborgne both professors at INSEAD business school based in Rita Gunther McGrath on the End of Competitive Advantage S+B: Why is this happening? McGrath: Because many of the barriers to entry that once protected companies and sectors have fallen The most obvious reason is
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